This playbook is meant to equip USAID staff and implementing partners to develop and pursue effective private sector engagement (PSE) in the context of digital finance/FinTech and financial inclusion. The playbook is intended to be a tool for brainstorming during program design and PSE as USAID Missions develop programming related to inclusive digital economies.
The playbook has:
- Illustrative market-level objectives and intervention strategies (e.g., improve the enabling environment, jumpstart market entry);
- Illustrative examples of PSE in this context; and
- Concise, standalone information on market stakeholders in digital finance ecosystems as well as key questions to ask to identify common market gaps. This content is also available as a separate 8-page resource.
The playbook is a complement to a previous tool released by the Digital Finance team: the FinTech Partnerships Checklist: Identifying and Strengthening the Right Digital Finance Partner. The checklist has a two-page set of questions that can help you understand what areas of support a prospective partner (such as a technology vendor or financial services provider) may need to be a positive force in the marketplace.