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The Coffee Alliance for Excellence (CAFE) is a public-private partnership that seeks to increase the incomes of smallholder coffee farmers so that they need not resort to drug cultivation for economic survival. CAFE will achieve this objective by helping farmers to improve productivity and break into the supply chain for specialty coffee, which pays a premium for high quality beans.

Being the second largest cocaine producing country in the world, the Government of Peru has successfully adopted a counter-narcotics strategy focused on eradication, interdiction, and alternative development with U.S. Government’s support. Coffee is the second most widely used crop substitute for coca. Through the Alliance, USAID and the private sector help lift thousands of rural families out of poverty and integrate them into the licit economy. CAFE identifies shared objectives among stakeholders, from end consumers to financial and government institutions to facilitate relationships.

HOW DOES CAFE WORK?

  • Increase coffee farmers’ productivity (yields) and improve the quality of their beans through training and access to essential inputs.
  • Teach coffee farmers about sustainable and low emission production practices, which will make their farms more resilient and productive.
  • Connect coffee farmers to markets, so they can access inputs and sell their product at a fair price.
  • Improve coffee farmers’ access to formal financial services, including credit.
  • Strengthens youth capacities and leadership in the coffee value chain.

PROJECT INFORMATION

Implementer: TechnoServe, Inc.
Partners: Jacob Douwe Egberts (JDE), Peet’s Coffee, Starbucks Coffee (STB)
Allies: OFI, HVC Exportaciones, CNCJ - Fair Trade, Rainforest Alliance, Root Capital, Fundación Progreso, Sustainable Harvest, COFIDE.         
Duration: November 2, 2017 - November 2, 2024
Location: Huanuco and San Martin