Agricultural Growth and Rural Opportunities

Locally grown, superior quality, extra class strawberries.
Locally grown, superior quality, extra class strawberries.
Agriculture for Growth and Rural Opportunities [ Tetra Tech]

The six-year Agricultural Growth and Rural Development program focuses on increasing agricultural productivity, marketability, and responsiveness to markets and will enhance the sustainability and competiveness of targeted Kosovo agribusinesses in domestic and export markets.  


Improving Collaboration among Critical Value Chain Participants
The focus is primarily on building the sustainability of critical value chain participants/strategic partners, large buyers/aggregators, processors, collection centers and pack house facilities, producers and producer associations. Critical is the promotion of industry associations 5 of which currently represent the sectors of soft fruits, medicinal and aromatic plants, fruit and vegetable processors, commercial top fruits as well as input distributors.

Scaling Up the Adoption of Crops and Technologies
Through work with strategic partners. the program embedded provision of inputs (improved seed and plant materials, fertilizer, and plant protection products), access to modern equipment, as well as technical services promoting the adoption of new technologies, into the services they offer to contract growers. In this way strategic partners, will increasingly drive the agricultural economy in Kosovo.

The Program works with top fruit value chains (apples, pears, sour cherry, and table grape); soft fruits (raspberry, blueberry, strawberry); vegetables (pepper, tomato, gherkin, lettuce and asparagus); cultivated medicinal and aromatic plants and in the dairy sector, promoting fluid milk sales in Kosovo.

Linking Products to Markets
The Program works to scale up supply contracting between producers and aggregators, instituting long-term supply contracts with local supermarkets and the hospitality sector. Integrating more actors, particularly youth, into distribution services will also greatly assist in linking production to markets. Improving product labeling and packaging, and conducting production promotion events will improve public perception of, and ultimately increased demand for, agricultural products produced in Kosovo.

Addressing Food Safety and Quality Issues
The approach to improving food safety and the adoption of quality standards focuses on four distinct levels: 1) raising public awareness of food safety and quality standards; 2) building local capacity and the infrastructure necessary to advise and audit farmers and agribusinesses for food safety and quality certification; 3) establishing local certification bodies (or local branches of certification bodies based in the EU); and 4) assisting Strategic Partners in obtaining quality certifications.

Effectively Utilize the IIF
USAID provides additional support in the form of grants and subcontracts to achieve two main objectives: a) Support Strategic Partners to become the primary drivers of agricultural growth; b) attracting more women, youth, and minorities into the agricultural sector by helping them initiate or expand agribusiness activities that can be linked to strategic partners market requirements.


  • 5175 new jobs created
  • 28 percent of participants are women
  • 3851 hectares under new technologies  
  • $126M total in domestic and export sales

Project Duration:        March 2015 - February 2021

Partners:                        Tetra Tech ARD.

Contact:                          Besa Ilazi

Last updated: October 25, 2019

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