Société Tunisienne de l'Electricité et du Gaz (STEG), Tunisia

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STEG is partnering with USAID to increase gender equality across the company and encourage more women to enter Tunisia’s energy sector.
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Engendering Industries Partner Profile

STEG is partnering with USAID to increase gender equality across the company and encourage more women to enter Tunisia’s energy sector.

When women serve as leaders and employees, businesses benefit and company performance improves. USAID’s Engendering Industries program works to increase women’s participation in the energy and water sectors globally. In 2021, Engendering Industries partnered with STEG—a Tunisian power utility—to design workplace initiatives that will expand job opportunities for women and enhance the utility’s performance. Established in 1962 after Tunisia gained independence, STEG is Tunisia’s state-owned energy utility. The utility produces over 80 percent of the country’s electricity and employs 13,501 people, of which 20 percent are women. Recognizing that diverse teams build better businesses, STEG is partnering with USAID to increase gender equality across the company and encourage more women to enter Tunisia’s energy sector.

Gender Equality in Action at STEG

Engendering Industries uses a globally-recognized evidence-based methodology to support women’s participation in Tunisia’s energy sector. The program supports STEG to increase opportunities for women by introducing gender equality initiatives at each phase of the employee lifecycle—from reducing gender bias at the hiring stage, to creating strategies that will help retain female talent. Engendering Industries is supporting STEG towards their goal of advancing gender equality within the organization.

A dedicated change management coach supports the utility and works directly with three staff to become agents of change within STEG. A baseline assessment is conducted to identify gaps and opportunities for improving gender equality across the company. The findings are used to develop a strategic action plan that will facilitate STEG’s gender equality goals. This is supplemented by the program’s partnership with the Georgetown University McDonough School of Business, which delivers the Gender Equity Executive Leadership Program (GEELP) to three utility employees. The GEELP is a best-in-class 12-month executive course that empowers decision-makers to integrate gender equality initiatives into their corporate structure.

Engendering Industries will also work to support and accelerate existing gender equality initiatives underway at STEG, including:

  • Strengthening attraction and recruitment of more women, which began under the utility’s STEG Talents 2030 program.
  • Supporting women’s career development, with a particular focus on helping women prepare for more technical positions at the organization.

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Launched in 2015, USAID’s Engendering Industries program supports organizations in developing countries to increase economic opportunities for women and improve gender equality in the workplace. Expanding women’s participation in male-dominated sectors leads to tangible economic empowerment outcomes for women, such as formal employment opportunities and higher income. Increased gender equality also improves an organization’s business performance, helping companies meet their bottom-line by enhancing employee satisfaction, reducing turnover, and driving productivity. Well-functioning organizations are also vital in supporting stronger and more resilient economies. Through a customized best practices framework, demand-driven coaching, and a Gender Equity Executive Leadership Program, Engendering Industries builds the capacity of leaders to implement gender equality interventions that increase the professional participation of women and improve business performance.

Last updated: February 23, 2022

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